Andrew Trader W'91, WG'99
Entrepreneur in Residence
Maveron LLC
San Francisco

Wharton Speaker >> Biography

A.T., a serial Internet and software entrepreneur, joined Maveron in the fall of 2010. In 2007 he co-founded Zynga and helped create the social gaming industry. At Zynga, he built and managed all business operations, including revenue management, marketing/user acquisition, business development, and strategic partners. A.T.’s work was instrumental in driving Zynga to over 60 million daily users and to profitability from the fourth month after launch.

Before co-founding Zynga, A.T. was the CEO of Utah Street Networks, operator of, one of the first social networking sites. He led the sale of Utah Street Networks to Cisco in 2007.  He was also the co-founder of Coremetrics, a leader in website marketing, and served as the company’s VP of business development, growing the company to over 100 employees and raising $65 million in invested capital.  Prior to Cormetrics, A.T. worked in corporate finance (M&A) and business consulting at Ernst & Young.

He holds both a BSE and an MBA from the Wharton School at the University of Pennsylvania.

Based in Maveron’s San Francisco office, Trader will explore new consumer opportunities.

© 2011 The Wharton School of the University of Pennsylvania. All Rights Reserved.

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